EDDM is a new program developed by the US Postal Service for local retailers and other location-based businesses that want to market by mail to households and businesses in a specific neighborhood. Technically, EDDM is Standard (bulk) Class mail, but EDDM mailpieces do not require a name OR address because every delivery point on a specified mail carrier’s route receives a mailpiece addressed to “POSTAL CUSTOMER�; this is known as saturation mailing and as such it mails at very low postage rates. EDDM Retail is specifically designed for small volume mailers and has special rules. Mailings must be dropped off at the local Post Office retail unit responsible for the delivery of the mail. You may do that yourself or, through Click2Mail, we offer the option of shipping your EDDM mailer to the appropriate post office(s) for you.
No USPS postage permits or annual fees are required with EDDM Retail, but program registration with USPS is required (FREE). To register and obtain the required Mailer ID, visit the USPS Business Customer Gateway.
No USPS postage permits or annual fees are required with EDDM Retail, but program registration with USPS is required (FREE). To register and obtain the required Mailer ID, visit the USPS Business Customer Gateway.
If we send the mailing for you the postage is one simple rate of 15.6 cents per qualifying EDDM Retail mailpiece. If you take the mailing to the post office the postage is one simple rate of 17.7 cents per qualifying EDDM Retail mailpiece.
Postage payment must be made directly to the local retail Post Office at the time of deposit using a check or money order made out to “Postmaster” or “Postal Service” in the amount of the postage for your EDDM Retail. PIN debit cards are also accepted, but not credit cards. If you choose to have Click2Mail send your mailngs to the post office for you, we will collect and disburse funds for you as well.
USPS requires that EDDM mailpieces qualify as flat-size “Saturation Standard Mail”, a specific USPS-defined format. Click2Mail has made qualifying for EDDM Retail simple by providing USPS-approved EDDM Retail compatible templates for your use in creating your mailer.
EDDM Retail does not allow the use of permit trust accounts.
Click2Mail prints and ships your EDDM Retail mailpieces to you (or the appropriate post office) within one, three, or seven business days, depending on the options you select, so you’ll have them in your hands quickly, and because EDDM Retail is being mailed directly through the local Post Office responsible for delivery of the mail, delivery into local mailboxes will be quick and efficient.
USPS requires that EDDM Retail mailpieces be prepared with a simplified address (Postal Customer) and special postage indicia on each piece, and that mailpieces be counted, bundled and labeled for individual carrier routes before being dropped off at the local Post Office. Every EDDM mailpiece you order from Click2Mail has the required indicia and simplified address printed on it, and we give you three options for bundling and labeling:
- Do it Yourself – We print, you prep. We print your mailpieces and ship them to you, along with complete preparation instructions and printed copies of your USPS documentation; you do the counting and bundling by carrier route and then drop the mail off at the local Post Office. We make it easy, and you’ll save up to 3¢ per piece by doing it yourself.
- Ready to Mail (Bundled) – We print and prepare your entire mailing, including counting and bundling the carrier routes, and ship it to you with the required USPS documentation ready to drop off at the Post Office. It couldn’t be any quicker or simpler.
- We do it all – We print your mailpieces, count and bundle them by carrier route, and then we mail them for you via "open and distribute" to the local Post Office. It couldn’t be any easier!
We ship your EDDM Retail mailpieces to you free via USPS Priority Mail, or you may choose another courier for a fee.